Who Are the Most Popular Male TikTokers Right Now?

The most popular male TikTokers in 2025, ranked by follower count, are Khaby Lame (160M+), MrBeast (119M+), Zach King (80M+), Noah Beck (33M+), and Josh Richards (25M+). These creators span comedy, challenges, magic, lifestyle, and entertainment each with a distinct content style that built their audience over time.

Why Male TikTokers Have Built Such Large Audiences

TikTok rewards consistency and a clear content format. The male creators with the largest followings tend to stick to one recognisable style — whether that's wordless reaction comedy, jaw-dropping illusions, or high-energy challenges. Audiences know what they're getting, and that predictability is part of the appeal.

What's often overlooked is how much cross-platform presence matters. Most of the top male TikTokers also maintain active YouTube channels or Instagram accounts, which feeds follower growth in both directions. It's rarely TikTok alone.

Top Popular Male TikTokers by Follower Count (2025)

Follower counts below are approximate, sourced from publicly reported figures as of mid-2025. TikTok counts fluctuate regularly.

Khaby Lame (@khaby.lame) — 160M+ Followers

Khaby Lame is the most-followed person on TikTok globally. He surpassed Charli D'Amelio in June 2022 and has held the top spot since. His content is almost entirely silent — he reacts to overcomplicated "life hack" videos with deadpan expressions and simple gestures, no words needed. That language-free format is a big reason why he resonates across more than 150 countries.

According to Wikipedia, Lame was working as a CNC machine operator at a factory near Turin before being laid off in March 2020 during the COVID-19 pandemic. He started posting videos that year, and within two years was the most-followed creator on the planet.

He has since been named to Forbes' 30 Under 30, appeared as a juror on Italia's Got Talent, and partnered with brands including Hugo Boss and Binance.

MrBeast (@mrbeast) — 119M+ Followers

Jimmy Donaldson, known as MrBeast, built his reputation on YouTube through large-scale challenge and philanthropy videos before bringing that format to TikTok. His short-form content typically features high-stakes moments clipped from longer productions — giving away money, breaking records, or staging elaborate stunts.

He ranks third overall on TikTok (behind Khaby Lame and Charli D'Amelio) and is the second most-followed male creator on the platform. As reported by the BBC, MrBeast ended PewDiePie's near decade-long reign as the world's most-subscribed YouTuber in November 2022 — a milestone that underlines just how much of his reach extends well beyond TikTok alone.

Zach King (@zachking) — 80M+ Followers

Zach King started on Vine before moving to TikTok, and his format has stayed consistent throughout: short, seamlessly edited video illusions that look like magic. He currently holds the record for the most-viewed TikTok video ever — a Harry Potter-themed illusion clip with 2.1 billion views.

His content is technically demanding and carefully produced. Unlike many creators who post frequently with lighter effort, King's videos are fewer but consistently high quality. That trade-off appears to work well for retention — his engagement rates remain strong relative to his follower count.

Gilmher Croes (@gilmhercroes) — 35M+ Followers

Gilmher Croes is an Aruban creator who builds his content around comedy skits and physical humour. He frequently collaborates with his brother Jayden Croes, and the two run a joint YouTube channel called CroesBros.

His follower count places him among the top male creators globally, though he receives noticeably less English-language media coverage than US-based creators with similar numbers.

Noah Beck (@noahbeck) — 33M+ Followers

Noah Beck joined TikTok in early 2020 while in lockdown, having previously played Division I soccer at the University of Portland. He grew quickly through lifestyle content, comedy clips, and his association with the Hype House — a creator collective that grouped several popular TikTokers under one roof in Los Angeles.

His content now spans sports, daily life, brand integrations, and collaborations with other creators. He is one of the clearer examples of an athlete-turned-content creator who built a primary audience on TikTok rather than transitioning from an existing entertainment career.

Josh Richards (@joshrichards) — 25M+ Followers

Josh Richards is a Canadian-American creator known for entertainment and comedy content. Beyond TikTok, he has pursued acting and entrepreneurship he co-founded the energy drink brand Ani Energy. He was also an early member of the Sway House, a creator collective that overlapped with the Hype House era.

Richards is a solid example of a pattern common among top male TikTokers: using the platform as a launchpad into broader entertainment and business rather than treating it as an end goal.

Bryce Hall (@brycehall) — 23M+ Followers

Bryce Hall is known for lifestyle, prank, and challenge content. He was a founding member of the Sway House and built much of his following through collaborations and a willingness to court controversy a strategy that generates attention regardless of whether the coverage is positive or negative.

He has also crossed into boxing, participating in influencer boxing events that brought additional mainstream attention. His audience has remained fairly stable even as the Sway House era wound down.

Chase Hudson / Lil Huddy (@lilhuddy) — 20M+ Followers

Chase Hudson, better known as Lil Huddy, rose to prominence through lip-sync videos and his co-founding role in the Hype House. His music career began in 2021 with the release of 21st Century Vampire.

He has since positioned himself more as a musician than a TikTok creator, though his presence on the platform remains active.He is one of the clearest examples on this list of a creator who used TikTok as a direct path into the music industry.

Popular Male TikTokers by Content Niche

Not everyone is looking for the same thing on TikTok. Here is how the top male creators break down by what they actually make.

Comedy and Reaction Content

Khaby Lame and Oneya Johnson (known as AngryReactions) both built large followings through reaction-based formats. The appeal is straightforward: relatable frustration or amusement, delivered consistently. Reaction content travels well because it requires no setup viewers understand the format immediately, regardless of language.

Magic and Visual Illusions

Zach King owns this category on TikTok. His illusion videos work particularly well in short-form because the payoff is immediate the trick happens and it's over. No waiting for a punchline. That structure fits TikTok's format almost perfectly.

Dance and Lip-Sync

Chase Hudson, Mark Anastasio, and Jacob Sartorius all built early followings through lip-sync and dance content. This was TikTok's original dominant format the platform launched as Musical.ly before rebranding and while it is less dominant today, it still produces consistent engagement for creators who execute it well.

Lifestyle, Vlogs, and Challenges

Bryce Hall, Noah Beck, and Josh Richards fall into this broader category. Lifestyle content is harder to define but easier to sustain long-term, since it doesn't depend on a single repeatable skill. It just requires the creator's life to feel interesting enough to document regularly.

Fitness and Wellness

Antonie Lokhorst from the Netherlands built a following specifically through workout and fitness content, without relying on the lip-sync or comedy formats that dominate the platform. It's a useful example of how niche expertise can sustain a large, engaged audience even on a platform not primarily associated with that content type.

Family and Wholesome Content

Cole LaBrant and Jason Coffee both built audiences through family-oriented vlog content. This format tends to attract a broader age range than most TikTok categories, which can make it particularly valuable for brands targeting mixed-demographic audiences.

Male TikTokers Who Have Moved Into Mainstream Entertainment

Several popular male TikTokers have used the platform as a visible starting point for careers in music, acting, or business.

• Khaby Lame — Forbes 30 Under 30, Hugo Boss and Binance brand partnerships, jury member on Italia's Got Talent
• Zach King — record-holding video creator, established cross-platform media presence, ongoing brand collaborations
• Chase Hudson — music release on a major label, continued entertainment industry activity
• Josh Richards — acting credits, co-founder of Ani Energy drink brand
• Jacob Sartorius — music career including the single Sweatshirt
• MrBeast — most-subscribed YouTube channel, launched MrBeast Burger and Feastables chocolate brand

In practice, the creators who sustain relevance longest tend to treat TikTok as one component of a wider media presence. Those who relied entirely on TikTok without building outside it have generally seen steeper audience drop-off as the platform's algorithm shifted over time.

Quick-Reference: Popular Male TikTokers at a Glance

Follower counts are approximate and reflect publicly reported mid-2025 figures. Counts change regularly.

What Drives Popularity for Male TikTokers?

A few patterns stand out across the most-followed male creators. Consistency matters more than posting volume — Zach King posts less frequently than most but maintains strong engagement because each video delivers a clear, memorable payoff.

Format clarity helps too: audiences tend to grow faster when they know exactly what to expect from a creator.Cross-platform presence is another common thread. Most of the creators on this list are also active on YouTube or Instagram, and that dual presence helps stabilise follower counts even when TikTok's algorithm shifts.

Creator collectives — Hype House, Sway House — accelerated growth for several US-based creators around 2020–2021, though those formal groupings have largely dissolved.

What is harder to quantify is identity.

Khaby Lame does not speak in his videos. MrBeast's appeal is scale, not charm in the conventional sense. There is no single formula — but the creators who last tend to have a recognisable, repeatable presence that audiences can find again easily.

Conclusion

The most popular male TikTokers in 2025 span several content types — from Khaby Lame's silent comedy to Zach King's illusions to MrBeast's large-scale challenges. Following creators by niche rather than follower count alone is the more practical way to find content that actually matches what you are looking for.

Frequently Asked Questions

Who is the most followed male TikToker in the world?

Khaby Lame, with over 160 million followers as of mid-2025. He surpassed Charli D'Amelio in June 2022 and has held the position since. He is also the most-followed person on TikTok overall, across all genders.

Who are the most popular male TikTokers in the United States?

MrBeast, Noah Beck, Bryce Hall, Josh Richards, and Chase Hudson are among the most-followed US-based male TikTokers. Approximate follower counts for each are listed in the comparison table above.

What kind of content do popular male TikTokers make?

Content varies widely — comedy, reaction videos, magic illusions, lifestyle vlogs, dance, lip-sync, fitness, and family content all have significant audiences. The niche section above groups creators by format.

Are popular male TikTokers also active on other platforms?

Most are. YouTube and Instagram are the most common secondary platforms. MrBeast's primary base is YouTube; Zach King and the Croes brothers also maintain active YouTube channels with millions of subscribers.

How do brands work with male TikTok influencers?

Typically through sponsored content, product integrations, or longer-term brand ambassador deals. Khaby Lame's partnerships with Hugo Boss and Binance are among the more prominent examples. Engagement rate and audience alignment generally matter more to brands than raw follower count.