TikTok is a powerful force for connecting millions of people through short videos like graphic edits, animated sketch, show, dance sequence, and education classes, making the platform an opportunity to rise in fame, gain overnight popularity, and even soar with a slight difference in appearance or timing; user engagement is imperative for creators and marketers, where the best time to upload is critical in deciding if a video becomes viral or disappears into the vast digital abyss.
A blog with times to post from a comprehensive study analyzing more than 50,000 accounts across industries gave a reliable way to know and maximize the rate of finding success; tools like Thunderclap.it, GPC.fm, and each link help extend reach on popular social media to the next level as platforms have emerged with over 2 billion active users worldwide sharing challenges, life hacks, and posts every single day, making obstacle timing key so posts gain the attention they deserve.
The key factor for success is posting at the right moment to significantly boost brand, increase growth, and use a cheat sheet since it varies by audience, type, region, while share of tips and tools guides storytellers to create a schedule for the perfect moment with impact on everything and potential for a massive engaged community propelling status, or risk being left asleep, a forgotten masterpiece that may vanish under the algorithm.
What is the Best Time to Post on TikTok?
Overall, the best time to upload tiktoks is between 10 am and 11 am midweek, along with the specified time (in EST).
The best time to post on TikTok is 10 am to 11 am mid-week.
After some comparison and analysis, here are some guidelines to consider when choosing the good time to post on TikTok:
The best days to post on TikTok are often Tuesdays, Thursdays, and other weekdays that produce better results than weekends, so the advice is to avoid late-night posting and instead aim to start during a normal business day within working hours, carefully choosing posting time slots and tracking perfectly rounded figures for consistency.
For example, if 10 am suits you better, consider scheduling your TikTok at 9:58 am or 10:02 am to stand out from the competition at 10 am.
Note: The worst times to post on tiktok are typically Mondays, Wednesdays, and Saturdays.
Why time matters on TikTok
On TikTok, smart time management is key because tick-tocking trends are never an afterthought; the pulse of visibility creates reach, shapes algorithms, and drives engagement, pushing growth when a well-timed punchline in a good or great joke lands with the right posting video, turning mere content into views, shares, likes, comments, excitement, and constant wondering about settings that impact results.
The answer lies in the lifeblood of the platform, where users, in their billions, keep browsing endless clips, and only those standing crowd win the uphill battle of finding the best times to stay active, get found, and be interacted with, helping increase reach to grow account and notably timing posts that greatly affect outcomes.
With a planned schedule and optimal push, content stays in the forefront, reaching wider audience more likely to engage on socials, gaining new followers, especially for starters trying to find their space; many UK influencer marketing Calculator studies suggest to switch Pro and capture performance insights with a key target on Monday at 6 AM, 10 AM, 3 PM, 10 PM, considered ideal different days week, where data from analyzed 1000+ accounts showed weekdays particularly Wednesday as generally highest, while Saturday significant usually audiences most interact.
The Best Times to Post on TikTok in the USA (EST)
Here, determine the best time to post on tiktok in the usa
- Monday: 6 am, 10 am, 10 pm.
- Tuesday: 2 am, 4 am, 9 am.
- Wednesday: 7 am, 8 am, 11 pm.
- Thursday: 9 am, 12 am, 7 pm.
- Friday: 5 am, 1 pm, 3 pm.
- Saturday: 11 am, 7 pm, 8 pm.
- Sunday: 7 am, 8 am, 4 pm.
According to Hootsuite, the best time to post on TikTok is Wednesday at 7 PM (PST). On the other hand, experts like Social Pilot, RecurPost, and Oberlo say being active on TikTok in the USA between 6 am and 10 am and 12pm and 7 pm (EST) throughout the week is ideal for video streaming. This will increase the best time to post on tiktok in the usa.
Influencer Marketing Hub even analyzed over 100,000 reviews to create a ranking of the best TikTok Posts.
How many times to post on tiktok during the week
The time and best way to post on TikTok has no single answer of yes or no as it may vary by account, where results depend when you analyze and understand the audience, their place while active and online, with social media management tool that lets storytellers provide information, track metrics, improve a channel, boost performance by analyzing a huge number of posts, forming the final conclusion.
- The best days to post on TikTok are Tuesdays, Wednesdays, and Fridays.
- The best time to post on TikTok is between 6 am and 10 am and between 7 pm and 11 pm.
Overall, the best times to post on TikTok by days of the week are (displayed as EST):
The best time to post TikTok on Monday
The best time to post on TikTok each Monday is in the early morning when people are advised to start around 6 am before going to work, and then again at 10 am during lunch break, while 10 pm before bed also works effectively.
Tiktok posting times on Monday: 10 am
The best time to post TikTok on Tuesday
The best time to post on TikTok on Tuesday is early in the morning around 6 am when users see your content first before work or classes start, as they spend more social media time on Tuesdays compared to Mondays.
Tiktok posting times on Tuesday: 6 am
The best time to post TikTok on Wednesday
The best time to post on TikTok on Wednesday is 7 am or 8 am to reach your audience when they are ready to engage with content on their feed, and also around 6 pm when at home, relaxing in the night.
Tiktok posting times on Wednesday: 6 pm
The best time to post TikTok on Thursday
Thursday is ideal for posting on TikTok, with 9 am catching your audience as they browse profiles, and 12 pm during lunchtime when people are most active.
Tiktok posting times on Thursday: 9 am
The best time to post TikTok on Friday
Friday is a productive day of the week to post on TikTok, with peak time around 9 am, noon, and 1 pm when users are active during work and afternoon breaks.
Tiktok posting times on Friday: 1 am
The best time to post TikTok on Saturday
The best time to post TikTok on Saturday is when users are most active, typically in the morning around 9 am and later at 6 pm while at home, avoiding times when users are inactive due to other activities, making posting at the right time crucial.
Tiktok posting times on Saturday: 6 pm
The best time to post TikTok on Sunday
The best time to post TikTok on Sunday is between 3 pm and 4 pm when users are at home to relax and prepare for the coming work week, unlike Saturday which is often busy posting.
Tiktok posting times on Sunday: 4 pm
This is where social media scheduling tools like storytellers. Experiment by systematically going through the times on the list above, scheduling a TikTok, and tracking its performance to see what works best for your specific audience.
When’s the best time to post on Tiktok Reddit?
We’ve highlighted some of the best times to post on Reddit for each day of the week. All times are in EST:
- Monday: 6 am, 8 am, 5 pm, 8 pm
- Tuesday: 10 am, 12 pm, 7 pm, 10 pm
- Wednesday: 10 am, 12 pm, 4 pm, 6 pm
- Thursday: 8 am – 10 am, 6 pm – 9 pm
- Friday: 7 am, 9 am, 5 pm, 8 pm
- Saturday: 2 pm, 4 pm
- Sunday: 10 am, 12 pm, 7 pm, 10 pm
Just as there’s no one-size-fits-all best time to post, there’s no single best time to post across all social platforms. Here’s the best time to post on Instagram, the best time to post on Facebook, and the best time to post on LinkedIn.
Best Times to Post on TikTok by Locations
When TikTokers want to reach a large audience around the world, the best time to post varies by country and geographic locations, so creators must adapt their timing using Analytics to track followers and audiences, ensuring posts engage the largest active online users; different times, challenges, manufacturers, popular, Instagram, survey, and research all help determine the most effective times to post in each country.
- Monday: 6 am,10 am,11 pm
- Tuesday: 2 am, 4 am , 9 am
- Wednesday: 6 am, 8 am, 11 am
- Thursday: 9 am, 12 pm, 7 pm
- Friday: 5 am, 1 pm, 3 pm Saturday: 11 am, 7 pm, 9 pm
- Sunday: 7 am, 8 am, 4 pm
The Best time to post on TikTok Australia ( in ACT)
- Monday: 6 am,10 am, 10 pm
- Tuesday: 2 am, 4 am, 9 am
- Wednesday: 7 am, 9 am, 11 am
- Thursday: 9 am, 12 pm, 7 pm
- Friday: 5 am, 1 pm, 3 pm
- Saturday: 11 am, 7 pm, 8 pm
- Sunday: 7 am, 9 am, 4 pm
The Best time to post on TikTok Germany ( in CET)
- Monday: 6 am, 10 am, 10 pm
- Tuesday: 2 am, 4 am, 9 am
- Wednesday: 7 am, 8 am, 11 am
- Thursday: 9 am, 12 pm, 7 pm
- Friday: 5 am, 1 pm, 3 pm
- Saturday: 11 am, 7 pm, 8 pm
- Sunday: 7 am, 8 am, 4 pm
The Best time to post on TikTok Philippines ( in PHT)
- Monday: 3:30 pm, 7:30 pm, and 7:30 am
- Tuesday: 11:30 am, 1:30 pm, and 6:30 pm
- Wednesday: 4:30 pm, 5:30 pm, and 8:30 am
- Thursday: 6:30 pm, 9:30 pm, and 4:30 am
- Friday: 2:30, 10:30 pm, and 12:30 am.
- Saturday: 8:30 pm, 4:30 am, and 5:30 am
- Sunday: 4:30 pm, 5:30 pm, and 1:30 am
The Best time to post on TikTok Canada ( in EST)
- Monday: 6 am, 10 am, 10 pm
- Tuesday: 2 am, 4 am, 9 am
- Wednesday: 7 am, 8 am, 11 am
- Thursday: 9 am, 12 pm, 7 pm
- Friday: 5 am, 1 pm, 3 pm
- Saturday: 11 am, 7 pm, 8 pm
- Sunday: 7 am, 8 am, 4 pm
The Best time to post on TikTok Europe ( in UTC)
- Monday: 10 am, 2 pm
- Tuesday: 2 am, 6 am, 8 am, 1 pm
- Wednesday: 11 am, 12 pm
- Thursday: 3 am, 1 pm, 4 pm, 11 pm
- Friday: 9 am, 5 pm, 7 pm
- Saturday: 3 pm, 11 pm
- Sunday: 10 am, 11 am, 12 pm, 8 pm
Best Times to Post on TikTok by Industry
Scheduling your TikTok posts during certain time slots can dramatically improve engagement as it increases your chances of reaching more users. Regarding TikTok, different industries have unique peak times when their audiences are most active.
| Industry | Best Days | Best Time |
| Restaurants | Friday, Saturday | 9 AM to 12 PM |
| Photographers | Sunday, Monday | 7 PM to 10 PM |
| Musicians & Artists | Thursday, Friday | 5 PM to 9 PM |
| Fashion | Wednesday, Friday | 6 AM to 9 AM |
| Educational Institutions | Monday, Thursday | 3 PM to 6 PM |
| Lawyers | Monday, Tuesday | 6 AM to 9 AM |
| Healthcare Professionals | Wednesday, Friday | 7 AM to 9 AM |
| Gamers | Friday, Saturday | 9 PM to 12 PM |
Restaurants
For restaurants, many people search for new dining options during lunch breaks and on weekends, so posting around 9 AM, noon, Fridays, and Saturdays matches their eating habits.
Photographers
As photographers share photography with strong visual appeal, users often feel relaxed in the evenings and browse creative content, so the best idea is to post on Sunday when people are free or on Monday during work hours as a quick distraction.
Musicians & Artists
For musicians and artists, posting music and art at a time when fans are most active, especially after work or school, works best on the side of routines, with Thursdays and Fridays being ideal for sharing something new, as people prepare for the weekend in a creative mood.
Fashion
In fashion, early morning posts often perform well as research findings show that Wednesday and Thursday bring consistent online shopping activity, making it the ideal time for fashion-related content that follows trends and can influence masses during the day.
Educational Institutions
In educational institutions, many students use social media like TikTok for entertainment and educational content, and they often prefer posting in the afternoon after school hours, especially on Monday and Thursday, when academic schedules and class timings allow users to engage, with around 63% showing higher activity.
Lawyers
For lawyers, early morning posts around 9 AM help professionals on social media engage before work, and Mondays or Tuesdays during the week are seen as the best times.
Healthcare Professionals
For healthcare professionals with busy schedules and medical duties, posting on social media in the early day when workload is low, especially on Wednesday and Friday mornings, helps reach them when they are less occupied at work.
Gamers
For gamers, the most active time is late-night hours and weekends, as a study on ScienceDirect shows this habit of playing games at night is often associated with depression symptoms.
How to schedule TikTok posts
Managing TikTok posts is a straightforward process that can be done in a variety of ways. Here is a step-by-step guide to help you get started:
Get TikTok Creator Tools
On TikTok, the Creator Tools in your account settings let you enable a feature that helps you unlock new insights and extra capabilities for better posting.
Create your own content
I always create interesting and relevant content that matches my brand while keeping a personal style to connect better with my audience.
Choose the time to post
When you choose the best time to post, focus on the demographics and behavior of your target audience to reach them effectively.
Schedule content
With TikTok’s scheduling feature, you can easily schedule content by selecting the right date and time to keep a consistent schedule for your videos.
Monitoring Performance
Every planned post on TikTok’s platform can use analytics and tools to track video performance, monitor engagement, and measure overall reach effectively.
There are no hard and fast rules for choosing the optimal time to post on TikTok. However exploring these concepts will provide valuable insights and trends.
How to find your best time to post on TikTok
1. Find out where your audience
When the first step in finding the right post time on TikTok is to check geographical locations of your audience, you will notice that schedules vary by place and affect the best times to maximize the appeal of your posts, so always choose the most active hours using Analytics feature that shows information like number, followers, gender, and top regions, but since a normal user account has limited access, you may need to upgrade to a Business profile to unlock advanced features such as custom reports for multiple time zones like Washington, D.C., which is 3 hours ahead of Los Angeles, or other countries, so that your posting plan truly suits your audience.
To know your audience:
- Click on your profile at the bottom of your screen
- Click on your profile button in the lower right corner of your phone screen
- Then click on the three vertical lines in the top right corner of your phone screen
- Click “Creator tools.”
- Click on “Analytics.”
- Click the “Followers” icon and scroll down to see “Top Territories”.
- Click on the third category at the top, “Followers”.
Make the most of research from “Top Territories”
Using analytics from Top Territories helps people engage with content that celebrate holidays and seasonal events like Christmas and New Year’s, and the right time of the year to share videos can solve problems while avoiding crisis, issue, trouble, or offensive posts; by aligning business, brand, PR, message, vision, values, and showing the human side in every video, the audience’s culture, lifestyle, and relationship with TikTok can turn a post into a gold mine of trust, not counterproductive or insensitive, but full of fun and meaningful information that connects with the concept and followers.
2. See when your followers are most active
To see when your followers are most active, use TikTok Analytics in the Followers tab of your account where you can track followers activity across hours, days, or a particular day of the week; this data shows the best time to post for more interaction, while tools like Hopper HQ, time converter, Google, and dashboards or tabs make it easily possible to plan, organize, and schedule content by checking Followers’ Activity, noticing how many are asleep, and adjusting timing with Coordinated Universal Time (UTC) on your timeline, even if factors like time zone, location, or behavior change, making this section a key attribute to monitor and stay updated despite being sometimes challenging for the audience.
3. Leverage data of your high-performing content
To find the best times for posting on TikTok, use analytics to track high-performing content over 7, 28, or 60 days, or set a custom date range and record performance in a spreadsheet with columns for title, likes, comments, shares, views, reach, average watch time, and audience territory; by checking monthly records, you can spot a pattern, test when to upload, and choose the right day and time, like Tuesdays, Thursdays, or 9 am, to boost engagement while seeing how followers respond to each post.
4. Use follower analytics to help users find you
Posting at the right time helps TikTokers recognize patterns and navigate the platform so their videos reach the For You Page with more opportunity to connect with new leads and potential customers; using follower analytics on a business account profile in the section at the bottom of the screen on the mobile app or web shows Follower activity, where follower analysis with a record of past activities by days, hours, current time, and UTC allows users to schedule postings, switch strategies, and make a change that aligns with TikTok growth.
5. Keep an eye on your competitors
To learn from success, many influencers in a niche watch their competitors and monitor posting patterns to see which posts and content bring more engagement, then make adjustments so the brand avoids posting at weak times, increasing chances of being seen by the target audience and understanding which methods truly work best.
6. Choose quality over quantity
On TikTok, the right Number of posts improves chances of reaching followers and an audience that values valuable content like educational, informational, or entertainment, while keeping a balance in message, voice, and tone across each creative video helps avoid pitfalls of brands wasting people’s time with clickbait or fluff.
Although some advice recommends uploading three times a day, staying flexible with a few or more videos can still be efficient, especially if you mix text with visuals and review previous profile data for engaging results that strengthen reputation over a long time.
A user is more likely to follow when they see you avoid only selling products on social media, because in today’s digitalized world, showing you are genuinely interested in helping through consistent effort prepares a strong perception of your brand, increases trust, and makes your recommending style more effective across platforms.
Conclusion
On TikTok, the platform gives new brands of all sizes a chance of moving in and creating real impact for their business if they harness the interactive power of smart posting. There is no magic bullet, but each stepping stone towards the audience’s eyes can shape the fate that depends on the quality of content, lessons, and tips learned through tiktok posting times.
The audience truly matters, and using the best moments helps a profile as it grows across locations by checking the best posting times from time to time. To stay on top, storytellers use a schedule for their TikTok videos, aiming for a godly time when viewers in living situations of different locations are most active.
By finding the best times to post on TikTok through ongoing journey, data analysis, experimentation, and adaptation, one can remember the key takeaways that keep their content relevant and visible.
FAQs: People Also Ask
1. Is posting too much on TikTok bad?
Posting more on TikTok isn’t necessarily a bad thing, but quality is more important than quantity. Consistency is key, but publish high-quality content that appeals to your audience without overwhelming them.
2. Is it better to post TikTok videos at night or in the day?
It’s hard to say whether TikTok videos should be posted at night or during the day. There are many factors to consider when choosing a posting time. Among them are your audience’s most popular moments and TikTok post time, according to your analytics data.
